Identifying and Prioritizing Marketing Strategies in Educational Institutions

In today’s world, organizations operate in a dynamic and competitive environment, this complex environment causes customers to have different ideas about the organization's outputs. Creative marketing is an influential factor attracting improving performance of various organizations. essential for management educational institution, so purpose study identify prioritize factors affecting creative using hierarchical method institution. This research based on "survey-descriptive" method. study, we examine most important identifying prioritizing issue "creative marketing" institution The statistical population 15 managers District 2 Tehran. After collecting required information statistics through questionnaire (designed by researcher), Expert Choice 11 software was used review analyze information. findings show that among related approach, following are important:
 1- Proper pricing services
 2- Suitable communication channels
 3- designing